/* ===== ANIMATED CATEGORY HEADER ===== */ .category-header { position: relative; text-align: center; padding: 140px 24px 100px; overflow: hidden; z-index: 2; } .category-header-content { position: relative; z-index: 3; } /* Animated Gradient Title */ .category-header-title { font-family: 'Switzer', sans-serif; font-weight: 800; font-size: clamp(56px, 6vw, 90px); line-height: 1.05; text-transform: none; letter-spacing: -0.5px; background: linear-gradient(120deg, #FF6F5E, #FF866B, #C84573, #FF4E4E, #FF6F5E); background-size: 300% 300%; -webkit-background-clip: text; -webkit-text-fill-color: transparent; animation: mdmGradientFlow 8s ease-in-out infinite alternate, mdmGlowPulse 5s ease-in-out infinite alternate; display: inline-block; filter: drop-shadow(0 0 18px rgba(255, 102, 90, 0.35)); margin-bottom: 20px; } /* Soft Gradient Movement */ @keyframes mdmGradientFlow { 0% { background-position: 0% 50%; } 50% { background-position: 100% 50%; } 100% { background-position: 0% 50%; } } /* Gentle Glow Pulse */ @keyframes mdmGlowPulse { 0% { filter: drop-shadow(0 0 8px rgba(255,111,94,0.3)); transform: scale(1); } 50% { filter: drop-shadow(0 0 20px rgba(255,134,107,0.55)); transform: scale(1.02); } 100% { filter: drop-shadow(0 0 10px rgba(255,78,78,0.4)); transform: scale(1); } } /* Subtitle */ .category-header-subtitle { font-family: 'Inter', sans-serif; font-size: 20px; line-height: 1.7; color: rgba(255,255,255,0.9); margin: 0 auto; max-width: 720px; opacity: 0; transform: translateY(20px); animation: fadeUp 1.6s ease forwards 0.6s; } @keyframes fadeUp { to { opacity: 1; transform: translateY(0); } } /* Optional: floating background lights for added atmosphere */ .category-header::before { content: ""; position: absolute; top: -50%; left: -50%; width: 200%; height: 200%; background: radial-gradient(circle at 50% 30%, rgba(255,111,94,0.1), rgba(200,69,115,0.08), transparent 80%); filter: blur(100px); z-index: 0; animation: ambientMove 14s ease-in-out infinite alternate; } @keyframes ambientMove { 0% { transform: translate(0, 0) scale(1); opacity: 0.4; } 100% { transform: translate(5%, -5%) scale(1.1); opacity: 0.6; } }
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Creative Direction

Discover all posts under this category, curated by MDM Media.

How social media is rewriting attention in 2026

Audiences now reward honesty, depth, and human direction over polish and performance, forcing brands to earn attention through authenticity, not algorithms.

Evian and Coperni: A Stellar Collaboration

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Chanel celebrated Mother’s Day with children’s drawings of its №5 fragrance

ChatGPT said: Chanel’s “Draw me a perfume” campaign turned children’s drawings of its iconic products into a heartfelt tribute to mothers, celebrating creativity, heritage, and emotion during the pandemic while reinforcing Chanel’s timeless elegance and human connection.

How Gucci entered the metaverse with Gucci Cosmos Land

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Christmas: a good opportunity for marketing

Brands use Christmas to amplify emotion-driven storytelling, blending nostalgia, generosity, and creativity to strengthen their identity, connect with audiences, and boost engagement, loyalty, and sales during the festive season.

How Fiverr’s AI Campaign Celebrates Human Creativity and Innovation

Fiverr’s “Power of Humanity” campaign celebrates human creativity in harmony with AI, showing that technology enhances—not replaces—human talent, and positioning Fiverr as the bridge between innovation and the human touch.

How Jacquemus and Nike Created a Juicy Masterpiece

The Nike x Jacquemus collaboration fused high fashion with streetwear through the J Force 1, using exclusivity, innovation, and social media storytelling to create a limited-edition drop that embodied both brands’ creativity and craftsmanship.

Nike’s “Can’t Stop Us” Marketing Campaign

Nike’s “You Can’t Stop Us” campaign powerfully unites emotion, diversity, and technology to celebrate resilience and inclusion in sports, proving that even in adversity, movement and unity can’t be stopped.

Vestiaire Collective is fighting fast fashion with a bold campaign

Vestiaire Collective’s “Long Live Fashion” campaign redefines luxury by using powerful storytelling to challenge fast fashion and promote a stylish, sustainable future.

Creative Direction

Discover all posts under this category, curated by MDM Media.

Creative Direction

Creative Direction

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